Google indexes over 11 billion web pages, so if you want your site to appear within the first few results of any particular search, you have to plan accordingly.
Search engine positioning is influenced by everything about your site, from the domain name and page titles you choose, to the placement of key words within the site. Search engines like Google constantly change their ranking criteria, and downgrade pages where manipulation is detected. Any optimisation must therefore be done with great care to avoid penalties.
The selection and positioning of key words or phrases that describe your product or service is an important part of effective search engine optimisation. As a standard part of web site design work, I place key phrases in both the visible and hidden parts of your website and make sure that they are accessible for indexing by search engines.
This search engine optimisation really works. In some cases, clients have reported new business from their websites within days of the site going live.
Don't wait! I can help you get real results - and there's no charge for a first meeting!
© 2004 to 2006 John Pye Consulting Ltd.
Providing affordable and accessible web site design, web site audit, Internet consultancy and internet marketing advice for small businesses in Stamford. Oakham, Uppingham, Peterborough and the surrounding districts in East Anglia, Lincolnshire, Rutland, Cambridgeshire, Northamptonshire, Leicestershire, Nottinghamshire and East Midlands.